WEBINARFriday, July 31st

The Big Mask-erade: How Local Goverments are Encouraging Residents to Wear Masks

A recording will be available soon

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HOSTED BY

Jay Davies

Chief of Staff

Peoria, AZ

Kelly Corsette

Communications and Public
Affairs Director

Scottsdale, AZ

Assaf Frances

Director of Urban Policy

Zencity

About the webinar

Almost 6 months into the pandemic, Americans were still divided on wearing masks. Which main concerns did residents raise regarding mandates and enforcement? How has messaging evolved since the onset of the pandemic,
as information and guidelines have changed?

Local government leaders from Peoria, AZ and Scottsdale, AZ dive into data on mask-related online discourse and best practices for increasing compliance.

Key Topics

Jay, Kelly and Assaf discuss different approaches towards mask mandates
and residents' conflicting opinions. These include:

Using real-time data to understand residents' concerns and quantify support vs. opposition

Tools to support local businesses in enforcing mask requirements

Principles for successful and engaging communications

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This webinar is part of an exclusive series aimed to leverage our network of over 150 cities and counties across the U.S. to share knowledge and experience between local government leaders who have been championing their communities in light of the COVID-19 outbreak.