How local governments are using Zencity to make data-driven decisions while reopening
The post COVID-19 “new normal” has brought residents’ online discourse to an all time high in the United States, as more people are using the internet to voice their thoughts, questions and concerns. Now, with local governments reopening, residents are increasingly seeking out information and communication from their local government agencies.
This uncharted reality emphasizes the need to understand residents’ requests, concerns and priorities in real-time and on a wide-scale, so that local governments can obtain a quick feedback loop as they shape their policies, actions and resident-facing messaging strategy.
Trusted by Over 130
Local Governments Across the USA
The entire Zencity team is here to support your integral steps in agile recovery management while balancing virus containment. Our solution is deployed in over 130+ local government agencies in 26 states across the country. Our goal is to help you easily harness public community discourse to bolster your local government’s communications, prioritize services that residents value most, tackle misinformation, and optimize reopening efforts.
Real-time Data on Your Most Pressing Topics
The Zencity platform uses cutting edge AI technology to collect public online discourse in real-time, automatically extract the main points and topics being discussed, and analyze the sentiment around them. Our ability to rapidly track multiple public channels at once, including social media, local media and customer service channels such as call centers and apps, enables you to respond to residents’ concerns without delay. By analyzing both local government owned channels and non owned channels, which comprise over 80% of public discourse, city and county leaders are now able to obtain a full picture of resident opinion. You can also utilize our live alerts by email or push notification to increase visibility and never miss an update. In addition, our geolocation data can help you pinpoint discourse according to specific neighborhoods and efficiently allocate localized resources and outreach.
Improved Crisis Comms
IDENTIFY AND CORRECT MISINFORMATION
Track discourse in channels that are not owned by the city or county, where the majority of your residents are talking, and ensure that correct information circulated
CRAFT TARGETED TIMELY MESSAGING BASED ON REAL DATA
Pinpoint your broader community’s questions and build messaging that directly addresses their unique needs
TRACK THE SUCCESS OF YOUR MESSAGING
Use event markers and sentiment analysis to track the impact of your communications and ensure the message is getting out
Want to learn more?
Discover how Cranberry Township, PA is using data to craft their communications strategy around event cancellations following COVID-19
UNDERSTAND RESIDENT FEEDBACK DATA AND TRENDS OVER TIME
Obtain customized reports that reveal actionable trends in public discourse regarding businesses, public health, local government services and other topics in your community
PRIORITIZE SERVICES THAT MATTER MOST
Understand at-a-glance what residents are most concerned about and see the relative volume of discourse from one topic to another
TRACK HOW CHANGES ARE AFFECTING YOUR COMMUNITY
Create customized project dashboards to track resident feedback on changes in city or county services, policies and social distancing guidelines
Data-Driven Performance and Budget Management
How Does This Work?
Learn how the City of Bettendorf, IA used AI to save resources and time during the COVID-19 pandemic
Stay On Top of the Evolving Discourse
CORONAVIRUS DISCOURSE BREAKDOWN DASHBOARD
Track the online discourse surrounding COVID-19 and reopening in one place.
The Coronavirus project dashboards offer both a comprehensive view of all relevant discourse, as well as a detailed segmentation into key topics, such as Social Distancing, Reopening and more. Within each dashboard, officials can track the volume and nature of the discourse in real-time, understand changes in resident feedback by comparing long term and short term data, identify the channels where resident discourse is taking place, and evaluate residents’ pulse concerning reopening with sentiment analysis.
CORONAVIRUS DAILY DIGEST
Stay on top of the data that matters most to you.
The Coronavirus custom digest provides you with a customized feed that filters news by sub-categories such as reopening, city or county services, local economy, public events and more. By setting the news frequency of your choice, whether it be daily, hourly, or alert-based, you can keep track of the evolving discourse, dive into resident feedback highlights from administration-owned and non-owned channels and review data on trending topics by volume.
TAILORED INSIGHTS REPORTS
Share actionable, resident-powered insights with your administration.
Zencity’s team of dedicated analysts dives into data from your city or county to investigate and reveal opinion representation within the community. Whether residents are discussing adjustments to city or county services, new infrastructure projects, a severe weather development or an upcoming community event, these insight reports can be customized to the topic of your choice and provide you with actionable takeaways on resident response. Spend less time dissecting data and more time on the projects that matter most to your community.
If you would like to learn more about how Zencity’s 130+ city/county network is leveraging our technology to manage their reopening efforts, adapt services, and adjust critical communications, please contact our team directly at info@zencity.io or schedule a demo today.
